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To celebrate Zwift’s 10-year anniversary, they are hosting a series of events from October 3rd to October 6th.  The events are a mixture of community, employee, and professional led rides.  As Zwift notes:

“Join us for four days of celebration with community leaders, pros, employees, and more. We’re bringing the fun to fan-favorite routes, where ride leaders will take the peloton over new 10-year-inspired road art and close out the ride with the limited-edition 10th Anniversary kit. Don’t miss this chance to ride, reminisce, and unlock the kit of the decade! Rides with pros will be rubberbanded so nobody if left off the back, no matter the pace.”

Events

Over the days, there is a different course to ride and to celebrate the event, the roads are appropriately painted. 

Events are being hosted in Watopia on the Big Flat 8 route, the Beach Island Loop, Coast Crusher route and the Watopia Waistband route. The rides are timed, lasting 45-minutes, however, there is the odd exception which lasts only 30-minutes. Completing an event, unlocks a commemorative jersey.

The full schedule of events can be viewed here, some notable ones are as follows:

Thursday October 3rd

Event: Mountain Massif BIG BIRTHDAY BASH
Time:  4PM BST / 5PM CEST
Sign-up here.

About Mountain Massif: Founded in 2021, we host unique races and structured training sessions that are designed to take you to new heights!

Event: Sir Chris Hoy’s BIG BIRTHDAY BASH
Time:  6PM BST / 7PM CEST
Sign-up here.

About Sir Chris Hoy: Sir Chris is a six-time Olympic champion and has a total of seven Olympic medals, six gold and one silver.  He is the second most decorated Olympic cyclist of all time and actively uses Zwift.   

Event: Jan Frodeno & Lionel Sanders’ BIG BIRTHDAY BASH Ride
Time:  7PM BST / 8PM CEST
Sign-up here.

About Jan Frodeno and Lionel Sanders:  Jan Frodeno and Lionel Sanders are triathletes.

Jan Frodeno is a German former triathlete who retired in 2023.  He has won the gold medal in men’s triathlon at the 2008 Summer Olympics in Beijing.  He is a 3-time winner of the Ironman World Championship in 2015, 2016, and 2019, and 2-time winner of the Ironman 70.3 World Championship in 2015 and 2018. 

Lionel Sanders is a Canadian professional triathlete and winner of the 2017 ITU Long Distance Triathlon World Championships.

Friday October 4th

Event: Giant’s BIG BIRTHDAY BASH Ride
Time:  1AM BST / 2AM CEST
Sign-up: here.

About Giant:  Giant is bike manufacturing company that was founded in 1972 with a mission to “create better bikes and improve the cycling experience.”  Giant are actively involved on Zwift and support a number of clubs.  

Event: Eric Min’s BIG BIRTHDAY BASH Ride
Time:  4PM BST / 5PM CEST
Sign-up: here.

About Eric Min: Eric Min is one of Zwift’s co-founders that include Jon Mayfield, Scott Barger, and Alarik Myrin.  The first virtual world, Jarvis Island, was released as an invite-only Beta product on September 30th, 2014, so it feels appropriate to join Eric on his own birthday ride.

Saturday October 5th

Event: Alpecin-Deceuninck’s BIG BIRTHDAY BASH Ride
Time:  9AM BST / 10AM CEST
Sign-up: here.

About Alpecin-Deceuninck:   Alpecin–Deceuninck is a UCI WorldTeam cycling team that is based in Belgium.  Winners of the Men’s Zwift Academy join their team.

Sunday October 6th

Event: FDJ-Suez’s BIG BIRTHDAY BASH Ride
Time:  5PM BST / 6PM CEST
Sign-up: here.

About FDJ-Suez:  FDJ–Suez is a professional Women’s road bicycle racing team which is based in France and is home to retiring Olympic gold medal winner, Grace Brown.